Latvian technology platforms Printful and Printify have announced a merger. The combined company will be able to offer customers better prices while operating on a larger scale. Both brands will continue to operate under their own names.
Printful is a Latvian company founded in 2013. It provides on-demand production and fulfillment services for small and medium-sized businesses. It is active on many continents. In 2021, it received 106 million euros in an investment round. This made him the first unicorn in the country.
Printify comes from the same country and was founded in 2015. It allows companies to sell customized products without any initial investment. Now the two companies are merging. The details of the merger are still to be worked out.
More products on platforms
In their own words, joining forces will allow them to combine technological capabilities and resources. This allows the new company to provide a greater selection of products and have a wider geographic reach. It will also improve its fulfillment solutions.
“Our combined company will give our merchants more”
Both brands will continue under their own names. According to the companies, a new product of both offerings will be added to the platforms soon. “Our combined company will give our merchants more. More products of the highest quality, more places to sell, more innovative solutions and more growth and profit,” said Anastasija Oļeiņika, CEO of Printify.
“Development opportunities for our teams”
“We will also be able to provide our teams with best-in-class learning opportunities, talent density and development opportunities. In recent years, the Latvian technology and business scene has caught up with our neighbors in the Baltics and Eastern Europe. This merger will not only help crystallize this position, but will also give us a platform to be a destination for top talent from across Europe and the world.”
